What are the Emerging Online Marketing Trends for 2017?

Preparation is Key.

2017 is shaping up to be an interesting year for digital entrepreneurs; from major advancements in SEO to the rise of chat bots interacting with customers.

It’s easy to feel overwhelmed, but don’t fret if you do.

In this episode, Sean Jackson and Jessica Frick are joined by Brett Tabke (founder and CEO of Pubcon) as the three discuss the most important online trends happening now.

If you are looking to learn more about online marketing trends that will affect your online business, this is the episode for you.

Episode page: Emerging Online Marketing Trends for 2017

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Now here are nine more resources to help you create, sell, and grow — curated by me and members of Digital Commerce Academy.

1. Keep it Simple

What should your content strategy look like? Here is a 7-step framework that you should consider.

How to Grow an eCommerce Site to 50,000 Visitors/Month in a Year

2. Facebook Groups (and How To Grow Them)

If you have a Facebook group for your online business, check out these tips that will help you boost its growth.

How to Boost Facebook Group Growth 923%:
a Real Life Case Study

3. Sticking with Facebook …

As mentioned in previous newsletters, Facebook Ads is a highly productive way to promote your business, as the platform is currently the content king. Learn from these case studies and implement their effective strategies.

3 Examples of Companies Successfully Using Facebook Ads to Grow

4. Write for Conversions

More and more, website visitors are not reading content. They’ve gone from readers to … skimmers. Here are five steps to help you engage those who don’t take a deep dive into your content.

A Simple Guide to Writing Website Copy That Converts

5. And … Action!

Promotional videos are impactful forms of content that every site needs. Simply put, they drive conversions like no other. Did you know that 64% of users are more likely to purchase a product after watching a related video? Well, now you do. Find out what elements you must include in yours to drive more sales.

5 Essential Qualities of a High-Converting Promotional Video

6. Some Additional Trends

Going with the topic of this week’s podcast, take a look at some other trends that are taking shape in the e-commerce realm.

5 Trends That Are Dominating E-Commerce in 2017 So Far

7. Face Your Fears

If you are still on the cusp of launching your first product, what’s holding you back? Is it fear? Perhaps. Take a listen to this podcast to learn the single factor that makes the most difference when you’re trying to sell.

Getting Over the Fear of Selling

8. Return to Work Fully Recharged

Time off work can actually be a good thing. It allows us space to rebuild ourselves from the continuous stressors of work. Here is what makes a vacation one that has you returning to work restored and ready to tackle the world.

This is What Makes A Vacation Restorative

9. Podcast Advertising Anyone?

Podcast listeners are in short: an educated, tech-savvy, high net worth audience. That makes them prime real estate to target with advertising. If you have considered purchasing ads for podcasts, take this guide as a resource towards getting the most out of them.

The Comprehensive Guide to Podcast Advertising

I hope you find these resources to be useful, and that at least one of them helps you take a meaningful step forward during the course of the next week.

Thanks for your attention, and have a great weekend.

Do you want to submit a link for next week’s Digital Entrepreneur? Click here to suggest your link [Academy members only].