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Welcome to another edition of The Digital Entrepreneur Newsletter.
Let’s begin with this week’s podcast recommendation, which is all about Google AMP. You may be wondering, “What is Google AMP?”
Google Accelerated Mobile Pages (AMP) is a unique method for displaying mobile content on Google. But as every expert will attest, implementing Google AMP is not easy.
Google AMP represents a fundamental change to website development. But should you implement it?
Take a listen as Sean Jackson and Katy Katz interview Ross Simmonds, noted online marketer and entrepreneur, and gain insight on what it takes to succeed with Google AMP.
Listen and subscribe to The Digital Entrepreneur:
If you use another podcast app, just search for “The Digital Entrepreneur” and you should find the show.
Now here are this week’s five resources to help you create, sell, and grow.
1. Attn: Email Marketers
Like everything, email marketing has trends that alter the course of the product. If you’re looking to stay ahead of the curve and to spice up your marketing strategy, consider these changes to your emails.
2. Know the Difference
What IS the difference between marketing and sales content? Understanding the difference helps you create effective sales content, which is imperative when selling in a digital age of hyper-connected, hard to engage, low attention span buyers.
3. Tag, You’re It
4. Test, Test, Test
If you can find the paid marketing channels that bring in your best, highest paying, longest lasting customers and then double down, you’ll know you’re spending money efficiently and helping your business grow.
5. Move Forward with your Big Idea
If you’ve found yourself coming up with a Big Idea, but don’t believe you have the time and resources to get it done, think again. Look at the obstacles ahead as opportunities. The only disappointing scenario is never even starting. Don’t make that mistake.
I hope you find these resources to be useful, and that at least one of them helps you take a meaningful step forward during the course of the next week.
Thank you for your attention and have a great weekend!